MC is going to have a new budget line

[archcityblues]

I think its called NXS or something. Prices starting at $45,000-$50k I think its a gamble for MC. I hope Nautique doesn't go with a budget line.

[BWB-745-]

Ballast and PP is all I'd need from the factory. Maybe a ballast set up and then add your own size bags.

[swc5150]

There are quite a few people who would welcome the 196 hull brought back as a budget line boat.

MC has had some previous success with their entry lines, so I don't see it as much of a gamble. I sold a load of Sportstars to people who didn't want to pay the Prostar premium back in the day. The SS was actually a much better ski boat than the '98-'00 death star hull.

[migs]

they would do well with a no frills 205V with only PP & Ballast...
great hulls - I had 2 of them. Indmar in it, not so much. But they're no longer running indmar, so could be interesting.

[TN_Rider]

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[sean950054]

Isn't that why the Axis line is from Malibu? Yes, the prices of new boats have gone sky high....we are getting to a pony where it seems like nautique could have a individualized custom series. I'm sure there's a market for people that would
Pay even more. If Nautique went to an entry level boat I think it would go against their whole brand. Yes, Nautique is top of the line and the best inboard ski boat made. There's no budget line ferrari!

[AirTool]

I know it will sell some boats.....Q is will it raise their overall profit .....or reduce it?

[NCH2oSki]

I know it will sell some boats.....Q is will it raise their overall profit .....or reduce it?

That is the million dollar question! There were stacks of older MC Molds on the backside of the plant, especially around the engineering building, if they were still usable, or at least able to be refurbished and assembled into a desirable product with no frills components...then maybe its possible. Moomba and Axxis are pretty good examples of budget lines adding to the bottom line.

[shag]

I am happy the boat companies are doing so well, but I can't believe how many people can afford a 100k plus boat.... Wow. So lucky.

[Zach@n3]

I think there are quite a few people left on the table that would be thrilled to pay 50-60k for the Nautique name. The thing I think that would come good of Nautique building a budget wake boat would be gaining a customer for life. The 29 year old guy that can afford 60k for his family boat can't afford 120k. But when that 29 year old guy is 40 he may well be able to afford a 120k boat. So what does that guy do? He wants a new boat but can't afford what Nautique has to offer. He goes out and buys an axis or a Mastercraft. Say he has a great experience with his dealer and his boat for 11 years. What would anyone else do? Buy another boat from the same dealer because the boat he owned was great and so was the dealer. That's my 2 cents. Maybe I am wrong but it seems pretty logical. Now, a budget ski boat I don't think would sell. That portion of the market is so small and growing smaller I don't think that would do a darn thing for anyone.

[OKWAKEBDR]

Isn't that what the used boat market is for? You can get a 5 year old Nautique 210 that is essentially the same boat as a 2013 210 for about that $50k price point. The only difference is a few hours and a few frills. The hull and drivetrain is essentially the same.

[35th_197]

Isn't that what the used boat market is for? You can get a 5 year old Nautique 210 that is essentially the same boat as a 2013 210 for about that $50k price point. The only difference is a few hours and a few frills. The hull and drivetrain is essentially the same.

Sure but how does that help the profitability of corporate? Give me a chance at a new boat with warranty with less stereo, billet etc back in early 2000 pricing.......I would go new route.

[scottb7]

These are age old questions. How to capture more of the market and increase profitability without diluting the brand. And you don't want people that would buy the higher end product to migrate toward the lower end, and potentially lower profitability product.

It is interesting to me, and I did not know that, malibu owns axis boats. You probably already knew that. They don't hide it or anything. But the sister company is another way that an company can try to capture a market and keep strong differentiation. In words, rather then going from a 210 to g21. You go from one company (axis) to another (malibu).

http://www.axiswake.com/axis-dna/axi...y/company.html

One of many problems is that many won't buy a boat unless they the wake is great. And if the wake is great in a lower end boat, then many are ok with not spending a premium. And after the wake there is not all that much to differentiate the product. All the engines are made by 2 or 3 companies. (all of which are good). And everyone has a surf gate of some sort.

Good fun. Let the market and freedom reign, while I continue to save for a g21. (and ponder if i can put it on my 5000lb capacity lift). wife will kill me if i have to get a 4th lift.

[TxNautique210]

Isn't that what the used boat market is for? You can get a 5 year old Nautique 210 that is essentially the same boat as a 2013 210 for about that $50k price point. The only difference is a few hours and a few frills. The hull and drivetrain is essentially the same.

I agree 100% and any time you buy anything new you are losing money the second you hitch it your truck and head home. A base/cheap line of Nautiques would would not only hurt there new boat prices it would also hurt all current owners and the over all resale that Nautiques have. If someone wants a base nautique buy one of the signature editions but if you take away from the quality of a Nautique to make it cheaper why not just call it a mastercraft or a malibu you get what you pay for with correct craft your paying for the best.

[BWB-745-]

I agree 100% and any time you buy anything new you are losing money the second you hitch it your truck and head home. A base/cheap line of Nautiques would would not only hurt there new boat prices it would also hurt all current owners and the over all resale that Nautiques have. If someone wants a base nautique buy one of the signature editions but if you take away from the quality of a Nautique to make it cheaper why not just call it a mastercraft or a malibu you get what you pay for with correct craft your paying for the best.

True, but Axis' resell value is pretty darn good judging from the prices I've been seeing for the past couple years.