Didn't see Correct Craft's Centurion / Supreme purchase coming...

[dttheel]

This should be interesting to see what collaborations occur or how pricing is affected. You certainly can see that Correct Craft isn't sitting still.

[NautiqueJeff]

Read the full press release from Correct Craft here:

Correct Craft Press Release - CENTURION BOATS AND SUPREME BOATS JOIN THE CORRECT CRAFT FAMILY

[JoeA]

Hmmmm. This could be interesting.

[seveet]

That nautique with ramfill ballast you guys were talking about for 2016 may actually be a possibility😀.

[obd666]

that seems like a bizarre acquisition to me, but should be interesting. i'm not sure how it benefits the nautique brand, but time will tell ...

[swatguy]

Wow. As a previos Centurion factory sales rep I can say I love their boats and their construction is great. Rick Lee was a prince to work for and always kept his values in the boat line.


I am not sure how I like companies gobbling up the competition, but only time will tell what long term effect is. I so don't see the huge benefit. It's a lower cost line , but not enough lower to get to the entry level people.

[Nordicron]

That nautique with ramfill ballast you guys were talking about for 2016 may actually be a possibility😀.

Yeah a g23 with ramfill would be awesome! And how about a centurion with NSS?

[TxJole]

Love this move. Loyal Nautique guy for many years but love the Wakeoutlaws boys surf wake.

[LakeBill]

As a former centurion owner, I think this is a great fit. All boats have their pluses and minuses. If they merge some of the technologies of the two brands ...... No one would be able to compete with that surf and wakeboard wake.

[cedarcreek216]

What does this typically mean for dealer support? Will they keep them separate or will Nautique dealers be able to sell the other two brands now?


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[vision]

Ram fill and CATS in a G. Nss on a Centurion. It is a merge based on patents. I actually like the Centurion digital interface better than Nautique's.

[Noelb]

Maybe the plan is to have two brands for different markets, Think Malibu/Axis or Supra/Moomba. More market share through better brand positioning.

[theskunk]

Would love to see a nautique 200 bare bones hull marketed as a ski supreme direct drive for under 40k... I learned to ski behind a supreme and would love a new one with some of the electronic ignition, fuel injection, perfect pass, and some other basics.... They'd sell like hot cakes


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[Miljack]

Price point line, and keeps the Nautique brand "clean" for the premium market. Think about CC/Nautique lineup for potential dealers, gives CC ammo to strengthen their dealer market/lineup.
Wow, CC is being really aggressive right now, interesting times ahead!

[s_kelley2000]

The exchange of patents with NSS and Ramfill could be quite interesting.

At the very least it should ensure that plenty of PCM engines keep going in Centurion/Supremes since they are all owned by CC.